Note: The job is a remote job and is open to candidates in USA. Contentful is a leading digital experience platform that helps modern businesses meet the growing demand for engaging, personalized content at scale. They are seeking a Social Media Engagement Specialist to manage community interactions, create engaging content, and analyze performance metrics to enhance social media strategy.
Responsibilities
- Own the 'social inbox' and engage daily with our audience to build relationships, strengthen trust, and surface relevant moments to the Social and Content teams
- Monitor mentions, community conversations, competitors, and industry trends to uncover opportunities for Contentful to participate in timely and meaningful ways
- Contribute to the editorial calendar, ensuring a consistent drumbeat of content that aligns with our marketing strategy
- Create, edit, and schedule engaging social-first content that feels human and relatable but also can be technical
- Conduct regular channel audits (new and existing) and research emerging trends to recommend shifts in strategy
- Drive our YouTube process, from description optimization to channel growth recommendations
- Remain in tune with post and profile performance to contribute to the monthly and quarterly series
- Use data to identify what’s driving audience growth, strong engagement, and relevance, and translate those insights into recommendations that improve your content, strategy, and tactics
- Manage the front-end of our employee advocacy program, including content uploads and platform management to empower the wider Contentful team
- Work closely with Content, Events, and Campaign teams to ensure social reflects our broader business priorities and maintains a consistent editorial calendar
Skills
- 1–3 years of experience managing social media channels for a brand, an agency, or an executive
- An exceptional writer with a 'human' touch
- Exposure to tools like Sprout Social or Hootsuite
- Basic design/video editing skills
- Curious and comfortable working in a fast-paced, sometimes ambiguous environment
- Ability to suggest improvements and new ways of doing things
- Attention to internet culture, audience behavior, and emerging formats
- Blend of high-level creativity with technical fluency
- Use of data and best-in-breed tools to inform content creation
Benefits
- Stock Options for the opportunity to share in the success of our company
- Comprehensive healthcare package covering 100% of monthly health premiums for employees and 85% of costs for your dependents.
- Fertility and family building benefits, including a lifetime reimbursable wallet to support your growing family.
- A generous amount of paid time off, including vacation days, sick days, compassion days for loss, education days, and volunteer days
- Company paid parental leave to care for and focus on your growing family
- Use your personal annual education budget to improve your skills and grow in your career
- An annual wellbeing stipend to care for your physical, financial, or emotional health
- A monthly communication stipend and phone hardware upgrade reimbursement.
- New hire office equipment stipend for hybrid or distributed employees.
Company Overview
- Contentful offers a headless content management system that helps organizations deliver content across channels. It was founded in 2013, and is headquartered in Berlin, Berlin, DEU, with a workforce of 501-1000 employees. Its website is https://www.contentful.com.