[Remote] Contract Recruitment Marketing Sr. Analyst

Note: The job is a remote job and is open to candidates in USA. DaVita Kidney Care is a healthcare company focused on caring for patients suffering from chronic kidney failure. They are seeking a Recruitment Marketing Sr. Analyst to drive innovative recruitment marketing strategies and collaborate with Talent Acquisition to enhance hiring success through targeted campaigns. Responsibilities • Develop and execute strategic recruitment marketing campaigns for assigned business areas, aligned with broader company and employer brand strategies. • Partner closely with Talent Acquisition leaders to understand hiring goals and translate them into effective marketing initiatives with a proactive approach. • Manage day-to-day campaign execution, including job board advertising, programmatic campaigns, event promotion and billing. • Create campaign assets such as landing pages and promotional materials using tools like Canva Pro and Phenom. • Serve as a subject matter expert on Indeed, optimizing sponsored job performance and audience targeting to maximize results. • Monitor campaign performance and proactively adjust strategies based on real-time data and analytics. • Collaborate with external advertising vendors and internal teams to ensure campaigns are effective, on-brand, and delivering results. • Track campaign activities using UTM parameters, source attribution tools, and report ROI and funnel metrics. • Stay ahead of trends in recruitment marketing, media, and employer branding, bringing innovative tactics and technologies to the table. Skills • Bachelor's Degree Required • 3+ years of experience working in digital recruitment marketing focused role • Intermediate skills and proficiency in MS Excel, PowerPoint, MS Word, and Outlook. • Experience with advertising tactics such as Meta ads, Google Ads (SEM, Display Network), YouTube Ads, Job Boards (Indeed, LinkedIn, etc), Out-of-home advertising, etc. • Ability to work on concurrent projects with varying timelines • Deep understanding of the talent acquisition lifecycle and how recruitment marketing supports sourcing and hiring success. • Strong experience running performance-driven campaigns across platforms such as Indeed, LinkedIn, Meta, Google Ads (SEM/Display) and more. • Demonstrated success using Indeed’s suite of tools (e.g., sponsored jobs, analytics dashboards, audience targeting, and job optimizations). • Experience with Candidate Relationship Management (CRM) platforms and basic campaign deployment along with landing page setup for lead generation (e.g., Phenom). • Comfortable creating and editing marketing assets within brand guidelines using tools like Canva Pro. • Organized and deadline-oriented, with experience managing multiple projects using platforms like ClickUp. • Analytical mindset with the ability to interpret data, identify trends, and optimize campaigns for better performance. • Experience using people analytics platforms such as Visier to measure recruiting funnel metrics, source attribution, and campaign ROI. • Prior experience in healthcare recruitment or talent marketing is strongly preferred. • Familiarity with UTM tracking, source attribution, and ATS platforms (especially Workday). Benefits • Comprehensive benefits: Medical, dental, vision, 401(k) match, paid time off, PTO cash out • Support for you and your family: Family resources, EAP counseling sessions, access Headspace®, backup child and elder care, maternity/paternity leave and more • Professional development programs: DaVita offers a variety of programs to help strong performers grow within their career and also offers on-demand virtual leadership and development courses through DaVita’s online training platform StarLearning. Company Overview • DaVita means “to give life,” reflecting our proud history as leaders in dialysis—an essential, life-sustaining treatment for those living with end stage kidney disease (ESKD). It was founded in 1979, and is headquartered in Denver, Colorado, USA, with a workforce of 10001+ employees. Its website is http://www.davita.com.