Urgent: Social Media Ads Expert for Viral FDA- Liscensed and registered Fishing Medical Device Campaign (Instagram/Facebook) Category: Digital Marketing Social Media Marketing Job Type: Fixed Price Budget: $1500- $3,000 Job Description: We need an experienced social media advertising expert to capitalize on a viral campaign for our DHUKR™ fishhook removal tool ($59.99/unit), a registered and licensed FDA Class 1 medical device suitable for over-the-counter (OTC) and medical sales in the fishing/outdoor and healthcare niches. Our recent content has garnered 12.6M views (8M Instagram, 4.6M Facebook) with strong engagement (23,500 IG saves, 3.6K FB shares). We’re aiming to convert this viral momentum into 63,000–163,800 store visits and up to 9,901 sales (~$594,000 revenue) within the next 2 weeks. Scope of Work: • Set up and manage targeted Instagram and Facebook ad campaigns by 6:00 PM EDT today, July 17, 2025. • Create custom audiences targeting users who saved/shared our viral content, fishing/outdoor enthusiasts, and healthcare/OTC buyers (e.g., medical professionals, outdoor retailers). • Design compelling ad creatives (visuals, copy) highlighting the FDA Class 1 status and OTC/medical use, with strong CTAs (e.g., “Shop Now”). • Implement A/B testing to optimize for 5–10% conversion rates. • Set up analytics to track clicks, conversions, and ROAS by 4:00 PM EDT. • Manage a $2,000–$5,000 ad budget (separate from freelancer fees) for maximum ROI (targeting 3x+ return). Required Skills: • Expertise in Meta Ads Manager (Instagram/Facebook advertising). • Proven experience with audience segmentation and targeting high-intent users (e.g., fishing enthusiasts, medical/OTC buyers). • Strong skills in ad creative development (e.g., Canva, Adobe) and copywriting, emphasizing FDA approval and medical/OTC appeal. • Proficiency in A/B testing and analytics (e.g., tracking CPC, ROAS). • Experience with e-commerce or niche products (fishing/outdoor or medical devices preferred). Deliverables: • Ads live by 6:00 PM EDT today, July 17, 2025. • Initial analytics setup by 4:00 PM EDT. • Brief report on early ad performance within 24 hours. Timeline: • Apply by: 11:00 AM EDT, July 17, 2025. • Interviews: 11:00 AM–12:30 PM EDT. • Hire by: 1:00 PM EDT. • Ads live by: 6:00 PM EDT. To Apply: • Share 1–2 examples of successful IG/FB ad campaigns you’ve managed (include ROI or conversion metrics). • Briefly explain how you’d target users who engaged with our viral content and appeal to fishing and medical/OTC audiences. • Confirm availability to start immediately and meet the 6:00 PM EDT deadline. Apply Job!