Shopify E-Commerce Design & UX Consultant (Skincare + Wellness Brand)
Consultant Role | Strategy & Design Direction (Not Implementation)
I’m a founder of a holistic skincare and wellness brand transitioning from WordPress/WooCommerce to Shopify, and I’m looking for a strategic design & UX consultant to help shape the visual identity, layout strategy, and e-commerce functionality of our new website.
Important: This is not an implementation or development role.
My web designer/developer will handle all technical work, migration, and build.
I am looking for someone who can guide the what and why behind the design and functionality — not the how.
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About the Brand
We are a holistic skincare brand with:
- A curated skincare and wellness product line
- A virtual skin coaching and upcoming membership
The new website must seamlessly blend skincare e-commerce with education, coaching, and membership promotion while maintaining a soft, feminine, elevated aesthetic.
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What I’m Looking For
A design-minded e-commerce strategist who:
- Has experience designing feminine, beautiful websites for skincare, beauty, or wellness brands
- Understands how to strategically guide layout, imagery, and user flow to increase conversions
- Knows how to optimize Shopify stores visually and functionally
- Can think holistically about products, bundles, kits, and memberships as one ecosystem
- Is confident collaborating with both a founder and a web developer
You should be someone who sees the website not as “pages,” but as a sales journey.
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Scope of Work (Consulting & Strategy Only)
You will help guide:
Design Direction
E-Commerce Strategy
Website Flow & Functionality
This Role Is NOT For You If:
- You only offer development or implementation
- You don’t have experience with skincare, beauty, or wellness brands
- You are not comfortable working collaboratively and strategically
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Ideal Background
- Shopify UX / e-commerce consultant
- Brand designer with e-commerce strategy experience
- Experience with feminine, wellness-focused brands
- Strong understanding of conversion psychology for beauty/skincare
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To Apply, Please Include:
In subject line of your message: "I love skincare "
Examples of skincare, beauty, or wellness websites you’ve consulted on
A short explanation of how you approach e-commerce design strategy
Why you believe design + functionality must work together for successful Shopify stores
Bonus if you’ve helped brands combine products + education + memberships in one website.
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I’m looking to work with someone who truly understands how to bring beauty, intention, and conversion together