About the position
Responsibilities
• Provide and maintain regular reporting and tracking on Site channel performance
• Design, develop, and maintain performance dashboards to share across the organization and with senior leadership (making findings digestible and straightforward); Create reporting, data analysis, planning, and performance measurement for the Site team; regularly present these findings
• Help to understand and explain how marketing initiatives across Prospect Marketing are impacting products across the Card portfolio on Site; piece together data from different sources to tell a story
• Partner with various analytics teams to understand channel performance, translate data into insights, and optimize accordingly, influencing Site creative test and learn roadmap & initiatives
• Manage channel budget and results forecasting in partnership with internal Investment Optimization and Finance teams
• Lead the development of the channel forecast, monthly reporting, commentary, and risk/opportunities (R&O) process, striving for monthly forecast accuracy versus plan
• Be strategic and able to identify opportunities to initiate analysis that creates a positive impact on the business
• Support the amex.com channel team on additional strategic growth projects, as needed
• Lead two direct reports
Requirements
• 5-7 years of digital marketing, analytics, ecommerce, agency, or related experience preferred
• Strong Microsoft Excel skills, with experience analyzing complex data
• Strong Microsoft PowerPoint skills, with experience translating data into a story
• Highly organized-strong project management skills, attention to detail, and comfort operating autonomously in a fast-paced environment
• Strong relationship building skills and the ability to build effective relationships with internal and external partners
• Passion for digital marketing, with ability to identify relevant consumer behavior trends and the impacts of new technology
• Excellent communication skills (both verbal and written)
• "Team" mentality
Benefits
• Competitive base salaries
• Bonus incentives
• 6% Company Match on retirement savings plan
• Free financial coaching and financial well-being support
• Comprehensive medical, dental, vision, life insurance, and disability benefits
• Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
• 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
• Free and confidential counseling support through our Healthy Minds program
• Career development and training opportunities
Apply Now
Apply Now