WPP Media is a creative transformation company that aims to build better futures through creativity. As a Senior Associate in Paid Social, you will be responsible for executing paid social campaigns, developing social strategies, and identifying optimization opportunities while receiving mentorship in the field.
Responsibilities
- Assist social strategy development work by compiling client research, competitive data and social platform information
- Support and improve paid media tactical planning and buying across all platforms, such as Facebook, Instagram, Twitter, Pinterest, and TikTok
- Set up media trackers, build media authorizations and insertion orders, steward the billing process and actualize dollars on an ongoing basis
- Assist team in identifying optimization opportunities and making media recommendations
- Support community managers to develop and maintain social content calendars for various platforms
- Stay current. Though your research and practice, stay ahead of the latest updates regarding tools, techniques and methods related to social media
Skills
- Bachelor's Degree in Business, Analytics, Marketing, Communications, Advertising; OR equivalent professional work experience
- 1+ year or more of practical experience running paid social campaigns
- Excellent verbal and written skills; uncommon organizational skills, multi-tasking capabilities, and attention to detail
- Most importantly, eager to learn, adaptable, and have a strong interest in the advertising/media industry
- Prior experience using Excel for data management and/or budgeting is a plus
Benefits
- Competitive medical
- Group retirement plans
- Vision
- Dental insurance
- Significant paid time off
- Preferential partner discounts
- Employee mental health awareness days
Company Overview
Media is changing. So are we. We are WPP's global media collective, built for the AI era. It was founded in undefined, and is headquartered in , with a workforce of 10001+ employees. Its website is http://WPPmedia.com.
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