Luminultra is a global leader in applied molecular diagnostics, empowering industries with insights to mitigate microbial risks. The Inside Sales Development Representative will focus on generating new business opportunities and educating the Municipal & Environmental Water sector about Luminultra’s solutions, while driving sales growth through effective account engagement strategies.
Responsibilities
- Consistently meet or exceed sales quota through targeted growth and effective account engagement strategies
- Accelerate new customer acquisition by owning inbound leads, creating/qualifying sales opportunities, and managing a personal book of accounts with tailored outreach strategies
- Drive revenue growth by taking full responsibility for the sales process — identifying opportunities, nurturing leads, handling objections, and closing both new and expansion business
- Execute high-volume, multi-channel prospecting (calls, emails, social outreach) to generate interest and build pipeline, while meeting or exceeding daily activity expectations
- Develop best practices for lead generation, lead nurturing and opportunity creation, focusing on improving velocity from lead creation to close
- Create and execute direct account engagement strategies, including creating playbooks with sequences to support outbound, upsell/cross-sell, nurturing, and re-engaging closed-lost opportunities
- Advocate for the voice of our customers, sharing customer insight to Product Management, Marketing and Sales on what innovations and continuous improvements are needed to improve the customer experience
Skills
- 1+ year of relevant sales experience
- Previous experience in industrial environments
- Proven experience cold-calling
- Superb writing, communication, and listening skills with the ability to empathize with the customer
- Results-driven and self-motivated; you have a proven ability to make strong connections and overcome rejection to achieve results
- A team player who prioritizes ‘we' rather than ‘me'
- Educational background in business, science, or engineering is considered an asset
Benefits
- Generous paid time off policies, such as 5 paid flex/sick days, 2 volunteer days, and 3-weeks paid vacation and 11 paid holidays
- Group RRSP plan with 3% company matching contributions
- Firm sponsored social events
- Opportunities for performance bonus pay based on target achievement
- Eligibility for health, dental, vision, life, critical illness, AD&D, and LTD benefits (family and single coverage) along with mental health resources and an Employee Assistance Program.
Company Overview
Luminultra is a global leader in applied microbial diagnostics, equipping industries to turn microbial uncertainty into confident action. It was founded in 2003, and is headquartered in Fredericton, New Brunswick, CAN, with a workforce of 51-200 employees. Its website is https://www.luminultra.com/.
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