Head of Sales

PayDo, a fast-growing FinTech company, is looking for a passionate and results-oriented Head of Sales to drive our commercial strategy and accelerate growth across key business verticals. This is a high-impact leadership role focused on shaping a high-performance sales culture, expanding our B2B client base, and scaling our revenue—particularly within our core acquiring and payment processing services.

As a strategic leader, you will own the full sales lifecycle, inspire and develop a strong team, and work cross-functionally to ensure our go-to-market efforts align with broader company objectives.

 

Your regular tasks

• Lead, mentor, recruit and inspire a high-performing sales team setting clear goals and expectations
• Foster and ensure a dynamic and high-performing sales culture
• Own and drive the sales pipeline, by monitoring sales and lead generation managers' KPIs and OKRs, ensuring consistent revenue growth, customer acquisition, and monthly sales targets.
• Actively engage in direct sales activities — performing cold outreach, nurturing key prospects, and driving new business opportunities yourself.
• Take ownership of the business customer lifecycle: cold outreach, negotiating, and closing
• Work with Marketing, Risk, Account Management and Product Development teams to implement initiatives
• Ensure that all sales activities comply with relevant regulatory requirements and company policies
• Ensure initiatives are reflective of the goals, and priorities of other company divisions as appropriate
• Recommend improvements to sales strategies based on data and competitor analysis
• Demonstrate ability to deliver results under pressure and adapt to changing business requirements; ability to plan, organise, and manage multiple priorities
• Maintain fluency with technology trends shaping the Fintech market
• Manage key referral partner relationships

 

Skills & expectations

• Minimum of 3 years of progressive experience in sales leadership roles, with a demonstrable track record of successfully building, mentoring, and managing high-performing sales teams
• Extensive experience in the full B2B sales lifecycle, from lead generation and negotiation to successful deal closure with business customers
• Prior experience within the FinTech industry, particularly at Electronic Money Institutions (EMI) or Payment Service Providers (PSPs), would be a plus
• Strong analytical skills with experience in conducting market landscape analysis, identifying USPs, defining target audiences, and assessing competitors to inform sales strategies
• Expertise in setting, monitoring, and achieving sales KPIs and OKRs, coupled with experience in developing effective sales motivation and compensation plans
• Excellent collaboration skills, with a proven ability to work effectively with Marketing, Risk, Account Management, and Product Development teams to drive initiatives
• An advanced (C1) level of English proficiency, Native Ukrainian or Russian language

 

Nice to have

• Understanding and experience within the FinTech industry, particularly with Electronic Money Institutions (EMI) or Payment Institutions (PI)

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