Director, Customer Marketing and Advocacy Program Development - Leading Customer Experience and Storytelling at arenaflex

Introduction to arenaflex and the Role

At arenaflex, we pride ourselves on delivering exceptional customer experiences, as evidenced by our vast and loyal customer base spanning the globe. Our passion for showcasing customer success stories and amplifying their voices has been a cornerstone of our approach. To further enhance this effort, we are expanding our high-performing Customer Marketing team, seeking a seasoned executive to lead the charge in developing and expanding our dynamic customer advocacy program. This program is not just about creating customer references and case studies; it's about crafting unique experiences through state-of-the-art briefing centers, successful advisory boards, executive engagements, and building a vibrant customer community.

About the Customer Marketing Team at arenaflex

Our Customer Marketing team is at the heart of arenaflex's customer-centric approach. We're looking for a leader who shares our passion for customer experience, is driven by results, and excels at building innovative and strategic programs that align with our business priorities. The ideal candidate loves working with customers, embracing new challenges, and is an exceptional people manager with a focus on employee development. Reporting to the Sr. Dir of Solutions & Customer Marketing, this role requires someone who not only excels professionally but also values a fun and collaborative work environment.

Key Responsibilities

• Develop an enterprise-class customer marketing program that aligns with arenaflex's overall strategy, focusing on fostering brand awareness, increasing sales through customer advocacy, and creating an integrated strategy for customer engagement and advocacy.
• Activate arenaflex advocates through a mix of digital and in-person events, driving process maturity to enhance team efficiency and customer experience.
• Uncover and amplify customer success stories, managing advocate acquisition, development, and promotion to support the sales cycle and deal closure.
• Lead and develop a high-performing team, establishing key performance indicators for content and program evaluation to ensure continuous improvement.
• Build state-of-the-art briefing centers, run successful advisory boards, and other executive engagements to create unique customer experiences.
• Develop and execute strategies to build a customer community that feels valued, heard, and engaged with arenaflex.

Essential Qualifications

• Bachelor's degree in Marketing, Business, or a related field.
• Proven track record in launching and driving cross-functional customer engagement programs.
• Experience in customer advisory boards, summits, and conference speaking engagements.
• Proficiency in creating Executive Briefing Centers (EBCs) and engaging experiences.
• Expertise in customer storytelling and strong relationship-building skills with internal stakeholders.
• Outstanding project management and organizational skills, with executive presence and excellent communication skills.
• Leadership skills with a focus on team development and an analytical mindset with experience in data-driven decision-making.
• Ability to travel up to 10% of the time.

Preferred Qualifications

• 10-15 years of customer marketing experience, with a strong background in creating strategic plans aligned with business priorities.
• Strong writing and presentation skills, with problem-solving, analytical, and budget management skills.
• Experience in team building and mentoring, with adaptability to fast-paced environments.

Career Growth and Learning Benefits

At arenaflex, we believe in the growth and development of our employees. As a Director of Customer Marketing, you will have the opportunity to lead a high-performing team, develop and execute strategic customer marketing programs, and contribute to the overall growth of the company. You will be part of a collaborative and dynamic environment that values innovation, creativity, and customer satisfaction. With access to cutting-edge technology and a commitment to ongoing learning and development, you will be empowered to enhance your skills and advance your career.

Work Environment and Company Culture

arenaflex offers a unique and inclusive work environment that is built on the principles of teamwork, innovation, and mutual respect. We value diversity and believe that our differences are what make us stronger. Our offices are designed to foster collaboration and creativity, with open spaces for team meetings and brainstorming sessions. We also believe in work-life balance and offer flexible working arrangements to ensure that our employees can thrive both personally and professionally.

Compensation, Perks, and Benefits

arenaflex offers a competitive compensation package that includes a salary, bonus, and benefits. Our perks and benefits are designed to support the well-being and happiness of our employees, including health insurance, retirement plans, and paid time off. We also offer opportunities for professional development, including training programs, mentorship, and education assistance. Additionally, our employees enjoy access to the latest technology and tools, recognition and reward programs, and a fun and dynamic work environment.

Conclusion

If you are a motivated and experienced customer marketing professional looking for a new challenge, we encourage you to apply for the Director, Customer Marketing role at arenaflex. This is an exciting opportunity to join a high-performing team, develop and execute strategic customer marketing programs, and contribute to the growth and success of our company. With our commitment to customer experience, innovation, and employee development, we believe that arenaflex is the ideal place for you to grow your career and achieve your professional goals. Apply now and become part of our dynamic team!

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